Pizza Hut, a subsidiary of Yum! Brands, has launched a new pizza packaging box design that can be converted into a miniature table.
The Moving Box Table is made of a “red checkered corrugated structure” that easily folds into a stable base and supports the pizza box as a table top.
This creative construction allows you to assemble a mini table in just a few steps, thus solving the common problem of missing furniture when moving.
The new packaging will be offered free with the purchase of a large, menu-priced pizza at select locations in Dallas, Charlotte and Orlando.
This limited edition offer is available exclusively for pickup orders starting August 27, 2024 and is valid while supplies last.
The initiative is a response to the high demand for pizza on moving days.
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According to a July 2024 survey of 1,069 Americans ages 18+ commissioned by Pizza Hut, 85% of people consider pizza to be the best meal option and 87% of Americans have ordered pizza when moving.
Melissa Friebe, Pizza Hut’s chief marketing officer, said: “Many people know the chaos that comes with moving, and the last thing you want to worry about is unpacking to enjoy a well-deserved meal at the end of a long day.
“We love that pizza is a universal moving day tradition for many, but we hate when it ends up being eaten on the floor. This moving box table will help us be there for Pizza Hut customers by not only providing them with a delicious pizza after a stressful moving day, but also a place to eat it easily and conveniently.”
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